Posts tagged ‘Advertising’

February 16, 2011

life imitating art (or, a photo essay showing how VW and Star Wars mesmerized my daughter)

 

 

We’ve all seen The Commercial*. Was it the best of the Superbowl? A lot of folks think so. But this cat from the D makes a debate of the subject, especially considering how “comically and poorly” (to quote The Manny) the VW commercial was cut for television.

*If you haven’t seen the making of the commercial…well…you’re missing out.

While I was digging that Em joint, the rest of the family was resoundingly in the Darth camp. Particularly my daughter.  She was just hanging in the room while the Super Bowl was on, but when that Imperial Death March kicked in her eyes instantly locked on the television. For the next thirty minutes she hummed the IDM and bombarded me with questions about the commercial. What was the boy doing? Why was he wearing that mask? Had she seen Star Wars? Is Darth Vader scary? Where was Darth Vader’s Light Saber? And where did that boy get that mask?

Finally, I asked her if she wanted me to bring my Darth Vader mask home from the office. She already knew I had it there, because she points it out every time she visits. But not before she checks for the Darth Vader Fathead behind the door. It’s tradition.

Considering the fact that the kid’s total Star Wars viewing time consists of the last 20 minutes of Episode IV, the saga has certainly captivated her imagination. She’s already obsessed, as witnessed to by the fact that she rocked that Vader mask for an entire week. If the good folks at Volkswagen are looking to make a sequel to their ad, I can help them with casting. Granted, we might need a little help with wardrobe as we have not yet mastered the ominously dark Sith wardrobe as of yet.  In fact, it’s quite the opposite.

This one has a nice “Darth Fonz” vibe. Could use a leather jacket.

 

Some nice mixed symbolism here. Darth Mask. Valentine’s Shirt. Ruby slippers. Craziest light saber ever.

 

And then there’s this. Darth Pink Cowgirl. That’s something.

Star Wars. A lifetime of joy for the kid in all of us, regardless of what grumpy, snobby, curmudgeony German film critics want you to think.

Renew and Restore

June 21, 2010

the song i couldn’t get out of my head on father’s day

Yep.  The Swagger Wagon song.  Specifically the classic “Where my mother fathers at” line.  Instant classic.

We all know the weakness in my heart for bad rap videos.  And while the production value on this one is high and the lyrics are funny, it’s not winning any awards from The Source.

I’ve always advocated for our family to enter the clan of the minivan, but my wife thinks they’re too dorky.  It’s like the only area of her life where she insists on having street cred.  I tried to explain to her that back in the day, Wu-Tang flossed Mazda MPV’s in their C.R.E.A.M. video.  No luck. I’ll keep praying for her conversion.

If you want to blow a couple of hours, you can check out the rest of this series on YouTube.  Highly entertaining.

Everyone says I remind them of the dude in that commercial.  I see it.  I mean, I’m way cooler.  In a dorky kinda way.  But still.  There’s a resemblance.  We could be cousins.

And it’s true.  If I were you, I’d be jealous of me.

Renew and Restore

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